In the Media
2005-05-01, Defining Eve
Personal Trainers Bring the Workout to You
In our fast-paced society, finding time to fit in quality workouts can seem virtually impossible. Defining Eve has found a way to save their clients time on driving and parking by bringing the workouts to them.
Defining Eve’s highly accessible approach to fitness means their personal trainers can work with clients out of their homes and offices in addition to fitness facilities in neighborhoods around Edmonton. This service caters towards female clientele who, according to The Canadian Fitness Lifestyle and Research Institute (CFLRI), often prefer to exercise at home rather than in a public facility.
Sheila, 45 appreciates that she can work with a Defining Eve personal trainer out of her Riverbend home. “As a mother of two, and working full time in my field, having a trainer come to me makes sense because of the amount of the time that it takes me to get to a gym.”
Though many of Defining Eve’s clients have well equipped fitness centers in their homes that they haven’t been motivated to use, Defining Eve’s trainers don’t need a lot of exercise equipment to develop a routine for you.
“Many of the exercise we prescribe for our clients are based on Pilates and core stability raining. Or trainers can develop entire programs using little to no equipment” says Alexandra Senkow head personal trainer for Defining Eve.
After meeting for an initial consultation, clients maximize their exercise time by following highly individualized routines prepared by their trainer. Clients can expect to see results in a fraction of the time that it would take them on their own.
Defining Eve has introduced a whole new level of personal training to the city. While the term personal trainer is used quite casually in Alberta and the majority of Edmonton have no more education than a weekend certification, Defining Eve’s personal training staff is composed of personal trainers with the highest level of certification available. Defining Eve has a minimum standard for hiring of a two-year college diploma in personal training or a Bachelor of Physical Education or Kinesiology degree. Having a higher level of education ensures that trainers are capable of designing the trademark programs for which Defining Eve is known.
Defining eve is proudly 100 per cent Canadian-owned.
After their first year in business, the mobile personal training company has seen amazing growth. Defining Eve attributes this success to its excellent team of personal trainers and revolutionary mobile personal training concept.
For more information or to book a complimentary consultation with Defining Eve contact 482 – 7030 or visit the website: www.definingeve.com.
